Компания «Apple» запатентовала технологию дополненной реальности для очков. В патентной заявке указывается, что новый гаджет, с помощью AR-функции, маркуватиме здания, указывая пользователю на офис, магазин, аптеку или собственную квартиру.

Об этом сообщает CNBC.

Генеральный директор Apple Тим Кук выступает на Всемирной конференции разработчиков в Калифорнии, США, 5 июня 2017 года.

«Apple» смог подать заявку на патент, приобретя немецкую компанию Metaio» 2015-го (ведущего разработчика технологий дополненной и виртуальной реальности), в патентном портфеле которой была соответствующая разработка.

Технология заключается в улучшении изображения, которое могут видеть пользователи смартфона. Планируется, что в очках дополненной реальности, через специальное приложение, будут «вмонтированы» экскурсии, различение зданий на «офис», «больницу», «историческое помещение» и предоставления справочной информации.

ИТ-эксперты прогнозируют, что этот патент позволит Apple выйти и стать лидером в полностью новом рынке дополненной реальности.

«Не думаю, что новая технология появится на рынке совсем скоро. Ведь «Apple» лучше ждать, пока выйдет протестирован отполированный продукт, которым будет легко и удобно пользоваться», — прокомментировал патент «яблочной» компании Ян Фог, руководитель отдела анализа мобильного рынка «IHS Markit» в комментарии CNBC.

Технология дополненной реальности укрепит позиции Apple на рынке смартфонов, ведь предоставит гаджетам новую уникальную функцию. Это позволит существенно оторваться от конкурентов на рынке, отмечают эксперты.

«Если технология AR будет внедрена достаточно быстро, то продажи «iPhone 8″ 2018-го и 2019-го годов возрастут до максимума по сравнению со сбытом других смартфонов», — отметил Джейн Мюнстер, аналитик «Wall Street» в комментарии «Phonearena».

Подобную идею еще в 2013 году компания «Google» планировала реализовать в «Google Glass», но возможностей у них было значительно меньше, сообщает «Укринформ».

Сейчас очки используются только на предприятиях. Над дополненной реальностью также работает «Microsoft» с ее «HoloLens», но пока что именно «Apple» с технологией «ARKit» ближайшая к массовому внедрению этой технологии.


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